The Kim Kardashian principle: why shameless sells (and how to do it right)

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Author
Sehdev, Jeetendr
Publisher
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Language
English
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Subjects

Subjects
Branding (Marketing)
Business & Economics
BUSINESS & ECONOMICS / E-Commerce / Internet Marketing
BUSINESS & ECONOMICS / Marketing / General
Celebrities in mass media
Digital Marketing
Direct
E-commerce
Entrepreneurship
Fame
Fame -- Social aspects
Marketing
Social aspects

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Contributors
Sehdev, Jeetendr  Author
ISBN
9781250107527
9781250107534
UPC

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